The Albemarle County & Charlottesville Buy Local campaign highlights small businesses within Charlottesville and Albemarle County through multi-channel, multimedia promotional and educational advertising, designed to reinforce the importance of supporting area small businesses and the local economy. The campaign is in full swing, and local Offices of Economic Development want the community to consider spending locally when shopping this holiday season.
“Buying locally is so important to the strength and vibrancy of our economy,” said Roger Johnson, Director of the Albemarle County Office of Economic Development. “We are very fortunate to have such a wide variety of unique and diverse small businesses in our area, and dollars spent at a locally-owned shop or restaurant return over three times as much money to our community as shopping at a chain store.”
Locally-owned, independent businesses with a brick-and-mortar presence in the City of Charlottesville or Albemarle County interested in being featured in the Buy Local campaign should visit www.showlocallove.org or contact info@showlocallove.org.
“We encourage local retailers to reach out to the campaign and share what their businesses have to offer shoppers this holiday season,” said Chris Engel, Director of Economic Development for the City of Charlottesville. “Our goal is to help highlight the unique characteristics of these businesses and encourage people to spend locally.”
Small businesses employ around 77 million Americans and accounts for 65% of all net new jobs in the past 20 years. Choosing to buy locally creates jobs for our neighbors, strengthens the local economy, and in turn helps the community.
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